CSRHub Blog Research on ESG metrics and comments on sustainability best practice

CSRHub Releases New Sustainable Ratings Widget WordPress Plugin

[fa icon="calendar'] Sep 18, 2012 9:57:49 AM / by CSRHub Blogging

CSRHub is proud to announce the release of a new Sustainable Ratings widget plugin specifically designed for WordPress.org. Now, the CSRHub Sustainable Ratings widget found on Huffington Post, CSRwire, TriplePundit, International Society of Sustainability Professionals (ISSP), BrownFlynn, ISOS Group, and many other partner sites can simply be added to any WordPress.org site or blog by downloading our WordPress plugin.

Use the CSRHub Sustainability Rating widget to access corporate social responsibility and sustainability ratings and information on nearly 5,000 companies from 135 industries in 65 countries. Bloggers, managers, researchers and activists use CSRHub to benchmark company performance, learn how stakeholders evaluate company CSR practices and seek ways to improve company performance and change the world.

Bloggers can download the plugin and easily add a one-line code to embed one of 4 widget sizes in their blog posts to highlight a company's social performance or an industry. For example, we use the widget in 2 locations on our own WordPress blog, one in our post, and one in the right sidebar, at www.csrhub.com/blog/2012/08/residential-solar-comes-of-age.html. We offer complete instructions on our WordPress plugin page and via our Sustainability Ratings widget Quick Guide.

[csrhubwidget company="SunPower-Corporation" size="650x100" hash="c9c0f7"]
Click “Alternative Energy” in the CSRHub Sustainability Ratings widget above to see all the companies and their ratings in this industry.

Give your visitors immediate access to sustainability ratings data on nearly 5,000 companies. Download the new CSRHub Sustainability Ratings WordPress plugin today!

Contact partners@csrhub.com if you would like to set up a co-brand opportunity, which can be reflected in the widget.


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[fa icon="comment"] 1 Comment posted in corporate social responsibility, CSR, CSRHub widget, CSRHub WordPress widget, CSRwire, Huffington Post, ISSP, ISOS, Uncategorized, sustainability, TriplePundit, Sustainability Ratings widget, BrownFlynn

CSRHub COO and Co-founder Cynthia Figge Joins ISSP at Business for Resilient Communities 2012

[fa icon="calendar'] Feb 7, 2012 4:30:00 AM / by CSRHub Blogging

ISSP, the world’s leading association of sustainability professionals, is hosting a series of workshop webinars throughout February. The four sessions will explore triple-bottom line sustainability and corporate initiatives that have truly made a difference in a community's ability to be resilient. Cynthia Figge will be speaking on our work at CSRHub in CSR and sustainability ratings and information.

The workshop will employ a three prong approach, focusing on local self-reliance, stakeholder engagement and the new economy. Some topics covered will include community planning, local investing, economic leakage and transparency and reporting. Participants will walk away with the tools to make the business case for stakeholder engagement.

Other speakers will include Susanne Croft, Executive Director of Sustainable Resources, Michael Shurman, Director of Research and Public Policy at the Business Alliance for Local Living Economies, Stephanie Nieman, Head of the Standards Development and Verification Team at B Lab/GIIRS and David Korten, Co-founder and Chair of YES! Magazine.

For more information on the event, click here. And look out for further updates on the CSRHub blog from Cynthia as she goes through all four sessions.


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[fa icon="comment"] 1 Comment posted in corporate social responsibility, Cynthia Figge, ISSP, sustainability professionals, Uncategorized, resilient communities

Sustainability Community Tackles the Problem of Language

[fa icon="calendar'] Sep 16, 2011 2:46:51 PM / by Carol Pierson Holding

By Carol Pierson Holding

Last month, Newt Gingrich-trained spokesman for anti-global warming forces, Mark Morano, announced on Fox TV the “collapse of global warming science.” And he’s got legions reiterating his message. According to Morano, 7 of 8 lobbyists on global warming are now "anti-action" lobbyists.

With record low temperatures last winter, Morano might seem to have a point. Except that the unprecedented storms pushed global warming proponents away from the term “global warming” some time ago. That side now refers to the issue as “climate change.”

Morano’s sponsor is also really good at using language to re-frame issues and reposition science. Its mission sounds righteous: “to promote free market solutions to environmental problems.”

Its tag line is masterful: mankind faces a threat "not from man-made global warming, but from man-made hysteria."

Morano’s sponsor’s name? Committee for a Constructive Tomorrow.

On the other side of the free market climate change discussion you’ve got such names as “Sustainability,” “Corporate Social Responsibility (CSR),” and “Socially Responsible Investing (SRI).” So you can see why climate change forces might want to rethink their language.

And indeed, controversies rage over naming in every corner of the sustainability world:

  • Michael Porter and Mark Kramer, arguably at the academic forefront of CSR, abandoned the much-maligned CSR term last January in favor of “Shared Value.”

  • Socially Responsibility Investment (SRI) leaders stewed over the word “responsible” – did it imply that non-SRI investors were not responsible, in itself an irresponsible claim? – until the Wall Street Journal published an entire special section dedicated to Socially Responsible Investing. Even then, some SRI providers switched “Sustainable Investing.”

  • CleanTech suffered the same problem until a board member squashed resistance the old fashioned way. At the 10th annual CleanTech Forum meeting in New York, this brash venture capitalist got up in front of the crowd and ordered the philistines to stop undermining the brand and threatening the survival of their noble cause.

Perhaps the most interesting effort to get the language right is being undertaken by the International Society of Sustainability Professionals. The ISSP Sustainability Lexicon Project was prompted by recent articles in mainstream business publications like Forbes and the Financial Times, which questioned the language used by sustainability experts. Ira Feldman spearheaded the Lexicon Project to address the question members were asking: “How can the profession speak with one voice, when we are speaking in many tongues?” The Lexicon Project will meet at next week'sISSP conference in Portland to review the results of a member survey. Feldman is optimistic: “I think we will be able to move the needle . . . to better harmonize the sustainability dialogue among practitioners in varied disciplines.”

Getting the language right is so important that many of the ISSP's conference sessions address the topic. The filmmaker Randy Olson will give a keynote, urging attendees to focus less on the complex science behind sustainability and more on the stories that move and persuade. “It's time for the science community to realize they are getting out-communicated, and put more effort into understanding how today's communication environment works,” Olson says.

The conference agenda features “Stories from the Field” in every session. Even the data presenters are telling stories: Cynthia Figge of CSRHUB, an online database that reports the CSR performance of 5,000 companies, will sit on the reporting and accountability panel, which she sees as an opportunity to tell “stories for the right-brained types, who look to numbers for the real story.”

If the linguist Benjamin Lee Whorf is right and,Language shapes the way we think and determines what we can think about,” then Feldman and the ISSP are definitely doing important work for the cause. I’ve been working in the field since 2001 and I still stumbled over how to refer to it. Is it a field? An industry? A practice? A religion? When will they tell us?

Carol Pierson Holding is a writer and an environmentalist; her articles on CSR can be found on her website.

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[fa icon="comment"] 3 Comments posted in communications, corporate social responsibility, CSR, ISSP, Uncategorized, Portland, socially responsible investing, sustainability, Mark Morano, messaging, Carol Pierson Holding, corporate responsibility, CSRHub, SRI

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